Privacy

Cow a Day (“we”, “us”) operates cowaday.co.uk and is the data controller for the information described here. Questions, requests, or complaints: hello@animaladay.co.uk.

Only what a gift needs to work:

• •From the buyer: your email address (to send your receipt and let you manage the gift), the name you want the gift signed with, and — if you choose to give it — the recipient's email address, so we can send them the invitation.
• •From the recipient: the name the gift is addressed to, and — when they accept — the address they want their Highland cows sent to and their time zone, so the Highland cows arrive in the morning wherever they actually are.
• •The gift message, if the buyer writes one. We pass it on and otherwise leave it alone.
• •Nothing about your card. Payment happens on Stripe. We never see or store your card number.

• •We don't sell your information.
• •We don't send you marketing. The only unsolicited email we ever send is the one invitation to a nominated recipient. Everything after that, someone asked for.
• •We don't set advertising cookies unless you've said yes. Say no and the site behaves exactly the same — you'll just see the same ads as everyone else, and we'll know less about whether ours worked.

We use Vercel Web Analyticsto see, in aggregate, which pages people visit and roughly where they come from — so we can tell whether the site is working. It's cookieless: it sets nothing on your device, doesn't track you across other sites, and doesn't collect anything that identifies you personally. Just counts.

We advertise on Facebook and Instagram, and we'd like to know whether it works — otherwise we're just setting money on fire. Doing that means telling Meta when an ad led to a purchase. We only do it if you agree.

Say yes and two things happen. Meta's pixel runs in your browser, setting cookies and telling Meta which of our pages you looked at. And when a gift is paid for, our server sends Meta a record of that sale, including your email address hashed — scrambled, one-way, so it can be matched to an account that already exists without us handing over the address itself.

Be clear-eyed about what that means: unlike the other companies on this page, Meta is not simply following our instructions. It uses what it receives for its own purposes as well, under its own privacy policy. If that's not a trade you want to make, say no — everything on this site works identically either way, and nothing about your gift changes.

You can change your mind whenever you like, and we'll ask again rather than assume. Withdrawing consent stops anything further; it can't reach back and unsend what already went.

We use a small set of trusted providers to actually run the thing. They process data on our instructions and nothing more:

• •Stripe — payments.
• •Resend — sending email (invitations, receipts and the Highland cows themselves).
• •Turso — the database, hosted in the EU (Ireland).
• •Vercel and Cloudflare — hosting the website, and (Vercel) cookieless page-view analytics.
• •Meta (Facebook, Instagram) — advertising measurement, and only if you consented. The odd one out: Meta decides for itself what else it does with what it gets.

We keep the records tied to a gift for as long as it's running, and for a reasonable period afterwards so we can answer questions about it and meet our accounting obligations. When you opt out, we stop sending immediately; we keep a minimal record that you opted out, so we honour it.

Want your data deleted sooner? Email us and we'll sort it, subject to any records we're legally required to keep.

Under the GDPR and Irish data protection law you can ask us to show you what we hold, correct it, delete it, or stop using it. Just email hello@animaladay.co.uk. If you think we've got it wrong, you can also complain to the Data Protection Commission (dataprotection.ie) — though we'd rather you told us first, so we can fix it.

Every Highland cow we send carries a one-click link to stop them, no questions asked. Lost it? Go to cowaday.co.uk/opt-out, give us the address they're arriving at, and we'll email you a fresh link. We only send that link to the address itself — so nobody but you can call off your Highland cows.

Cow a Day is meant for adults sending gifts to other adults. It isn't directed at children, and we don't knowingly collect their data.

If we change how any of this works, we'll update this page and the date at the top. Nothing sinister — usually just a new provider or a clearer sentence.